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Director of Business Development, Sales Operations, & Marketing

Ricky McCabe

Solutions-focused executive sales leader possessing expertise in spearheading large-scale business development, sales, and marketing operations, market development, business leadership, key/major account management and team oversight. Expertise in managing high-impact business, sales, and marketing strategies that drive growth and maximize revenue via the development of strategic sales plans, strategies, and solutions designed to enhance competitiveness, spearhead market growth, increase revenue, and achieve net profit yields. Skilled communicator adept in building and leading high-performance teams, business processes, and complex negotiations, while overcoming business challenges, managing performance, and making high stakes operational decisions.

My Experience

Sales Drive Marketing,
Marketing Drives Sales,
Systems Connect Both,
&
Teams Execute

Throughout the years, it has been an honor to work with high-caliber professionals. Each and every moment has been an amazing learning experience.

REIG Asset Management

2019 – Present

MARKETING DIRECTOR/SALES OPERATIONS MANAGER

Champion all the aspects of sales and marketing operational strategies to drive partnership solutions and identify trends to secure new opportunities and increase pipeline, while spearheading the close of all business deals, including RFP development and CRM buildout/management.

Movetic

2017 – 2019

DIRECTOR OF BUSINESS DEVELOPMENT

Directed all aspects of new and existing business development via delivery of proactive solutions to drive client acquisition, brand building and growth, product/service promotion, market positioning, and the development of best practices and strategies. Championed the implementation of business development business plans, client development, account management and portfolio management for a range of clients, with a focus on go-to-market strategies within the CPG market.

Cintas

2016 – 2017

OUTSIDE SALES REPRESENTATIVE

Directed all aspects of B2B territory sales, new account acquisition, and business development in regards to commercial fire protection products and services such as commercial fire suppression systems, supplies, and sprinkler, fire alarm, and fire alarm monitoring systems. Delivered training programs on areas including first aid, safety supplies, and AED units throughout San Diego County.

Waste Management

2014 – 2016

OUTSIDE SALES REPRESENTATIVE

Managed the promotion, marketing, and sale of waste management services to government, business, and commercial accounts, while handling existing account issues, implementing business development strategies for expanded growth in service areas, and educating potential customers on services and processes in order to drive sales and bolster revenues. Developed and presented RFPs and RFBs for government and non-government site locations.

Phamatech, Inc.

2014 – 2016

NATIONAL SALES CONSULTANT

Implemented strategic consulting, including business plans and sales strategy development for government and non-government operations, while spearheading marketing efforts.

Sales, Marketing, Systems, Let’s Bring Them Together!

 

my Skills

Sales, CRM Integration, Business Development, Team Building, Marketing, Social Media Marketing, Business Strategy, Business Planning, Reporting & Analytics, Project Management, HubSpot, Salesforce, CRM Automations, WordPress, Adobe Suites, Leadership, Sales Training, B2B & B2C Sales.

  • Marketing
  • Business Systems
  • Business Development

Sales Operations Management

  • Proficient in Hubspot and Salesforce Development
  • Data Analytics
  • Report Building
  • System Sales Training
  • Workflow Buildout and Development
  • Sales & Forecast Analytics

Marketing Management

  • Omni Channel Marketing Campaigns
  • Google Analytics
  • Google / Social Ads Management
  • Project Management
  • P&L Strategy
  • WordPress

Sales Team Management

  • Team Building / Management
  • Territory Management / Growth
  • Revenue & Profit Growth
  • KPI & Metrics Development
  • B2B & B2C Sales Training
  • New Business Development

Education

Unversity of Nevada, Reno

Bachelors of Arts

Communications

2012

I’ve Worked With

2012 – Present

CRM System Background

The first CRM system I ever encountered was GoldMine. After using and dissecting this platform, I started to realize the importance of these systems.

Over the years, I have had the pleasure of working with and developing additional systems such as Salesforce, Dynamics, WellnessLiving, Mindbody, and HubSpot.

2016 – Present

Business Development

The first time I had the pleasure of developing an entire sales structure a light bulb went on.

Integrating technologies into the entire sales process allows everyone on the team to maximize their sales using new-age systems.  A person can now reach a large number of people like a computer and a computer can now come to life as a person. Welcome to bringing sales and marketing together.

Get In Touch

Ready to Chat?

San Marcos, CA 92069

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